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Archived Webcast Originally Presented
Tuesday, April 26, 2005

Making Warranties Work For You: The Hidden Value of Warranty Data (video interview)

Presented By:
Eric Arnum and Fred Schenkelberg, Warranty Week, Ops A La Carte
SAS

IN ASSOCIATION WITH

This webcast is the second in the four-part webcast series:
Making Warranties Work For You.

Learning Objectives
Participants in this webcast will learn how to use their warranty and service data to:

  • improve product and/or service quality
  • reduce production and after-market costs
  • increase customer satisfaction
  • establish cost-effective reliability and warranty levels

Program content
How much would you pay for data that accurately and reliably identifies the cause of product defects and failures? What if we included a survey that clearly defines  your customers' needs, expectations and preferences? But that's not all -- we'll also include a statistically sound method for determining the most cost-effective level of reliability for each of your products. Now, how much would you pay?

Well, you're already paying for it, so why not get full value for your money?  The business information you can acquire from analyzing the warranty data you already have can provide new insights and create competitive advantage. So if you're just totaling up the number of product returns, you're throwing away a significant source of value for your company.

How should you be using this data? Consider just a few of these benefits that warranty data can provide:

  • Focus your auditors on questionable/borderline/suspect warranty claims
  • Data to establish early warning analysis systems, protecting you from extensive losses and/or liability exposure
  • Information you need to perform root cause analysis on product failures
  • Reliable feedback on customer needs and preferences
  • Data needed to establish cost-effective product quality levels 
  • Evidence that can allow you to accurately allocate the cost of failed parts back to suppliers and contract manufacturers or assemblers.
  • Information for compliance with government and industry regulations
  • Data needed to establish value and parameters of extended warranty programs

In this webcast, Eric Arnum of Warranty Week is joined by Fred Schenkelberg of Ops A La Carte, a consultancy focusing on reliability engineering and reliability management. With their extensive knowledge of the warranty field, both Eric and Fred bring real-world expertise to this discussion. If you want to know how you can make full use of your warranty data to add value to your company, you won't want to miss this webcast! Bring your questions and prepare for a lively and thought-provoking discussion.

Participant level of understanding
This program is intended for participants with a basic or intermediate level of understanding on the topic.

Who Should Attend
Executives, Directors, Managers and Analysts who want a better understanding of how warranty data analysis can contribute to maximizing the bottom line.

About Eric Arnum and Fred Schenkelberg

Eric Arnum is the editor of Warranty Week, an online publication for the warranty professional. Launched in 2002, Warranty Week  focuses on manufacturing industry's aftermarket, with analyses of warranty costs, regulatory reporting, market value, and warranty product and management trends. Warranty Week also hosts the Warranty Chain Management Conference, an annual event that gives warranty professionals the opportunity to meet and discuss warranty related issues and develop warranty management as a recognized discipline.

Before launching Warranty Week, Mr. Arnum edited several newsletters in the telecom industry and performed research and consulting projects for a wide range of clients in North America, South America and Europe.

Mr. Arnum received a degree in economics from Syracuse University.

Fred Schenkelberg has over 20 years of experience in reliability engineering, reliability management and reliability training. Fred has developed state-of-the-art techniques in assessing companies' reliability capabilities from which he develops and executes custom reliability programs. Also, he exercises his reliability engineering and statistical knowledge to design and conduct accelerated life tests. Prior to Ops A La Carte, Fred worked for 8 years at HP and co-founded the HP Product Reliability Team. He was responsible for the community building, consulting and training aspects of the Product Reliability Program. He was also responsible for research and development on selected product reliability management topics. Fred has also worked in a variety of other industries, including Contract Manufacturing and Material Science companies. He has a Bachelors of Science in Physics from the United States Military Academy and a Masters of Science in Statistics from Stanford University. Fred is a Certified Reliability Engineer (CRE) and Certified Quality Engineer (CQE) through the American Society for Quality (ASQ). He is an active member of the RAMS Management Committee and currently the IEEE Reliability Society Santa Clara Valley Chapter President.

 



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Minimum System Requirements
  • No firewall restrictions on streaming media or active-x content.
  • Windows 95/98/ME/NT/2000/XP.
  • Pentium 166 or faster.
  • Windows Media Player (version 6.4.07 or higher).
  • Firefox 2, Internet Explorer 7, Safari 1.3.
  • 128k Internet connection or faster.
  • RAM: 32MB.
  • Video: SVGA 800x600 screen resolution or higher, 65535 colors.
  • Audio card: SoundBlaster audio card (or equivalent).
  • Speakers or headphones.

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