Over the past two years, analytics has emerged as an important management discipline. From The Harvard Business Review to BusinessWeek, it is being touted as a way for organizations to improve accuracy and speed while delivering significant competitive advantage.
While adoption has largely been driven by forward-thinking CEOs, CIOs and CMOs, analytics is reaching the office of the CFO. This Webcast from Business Finance and SAS will provide you with the knowledge needed to chart the right analytic performance management strategy for your organization.
Why analytics? Why now?
The rise of analytics in finance is driven by two factors:
- Many CFOs have seen how their peers are benefiting and are rightly asking if there can be comparable improvements for finance.
- The second is recognition that many have implemented the foundational components of performance management (i.e., budgeting and planning, consolidation, scorecards and dashboards) and are beginning to ask "what next?"
Gain practical insights
During this Webcast, two of the market's most influential thought-leaders on performance management will explain how analytics can help you go beyond just managing performance to improving it. You'll also hear a real-world story from an organization about their adoption of analytics and how they successfully addressed the change management challenges.
Discussion topics
- Are you ready to step up?
- Do you have a clear understanding of how or where finance can benefit from analytics?
- Do you understand the journey or evolution?
- Do you have sufficient information to start the process?
About Craig Schiff, Jeff Hoffman, Jonathan Hornby
Craig Schiff, President and CEO of BPM Partners
BPM Partners is the leading independent authority on business performance management solutions. Schiff was the first to define BPM 2.0 and the significant impact analytics will play in finance.
Jeff Hoffman, Senior Vice President of Customer and Marketing Intelligence, Chubb Group of Insurance Companies
In 2001, Hoffman embarked on analytics initiative. He will share how Chubb overcame data sourcing and preparation challenges, change management issues and how they developed the confidence of various business units.
Jonathan Hornby, Director, Worldwide Product Marketing - Performance Management, SAS
Jonathan is a visionary and thought leader around the field of Performance Management. He currently leads global marketing direction and has been involved with both strategy and product management of SAS' solutions in this space.
His experience comes from active hands on experience within the UK Banking sector, followed by extensive travel, dialogue and collaboration with customers, management consultants and respected thought leaders in academia.
Jonathan led the design and introduction of SAS Strategic Performance Management - a solution that supports the Balanced Scorecard, and was responsible for the acquisition of ABC Technologies in 2002 for improved profitability analysis. Between 2005 and 2007, he led both strategy and product management of SAS' Risk solutions. A key take away here was a deeper understanding of how behavior, culture and communication influences strategic outcomes.
Joining SAS in 1996, he brought 15 years business experience from the banking sector. This included activity-based management; process re-engineering; performance analysis and marketing. He has worked for SAS in the UK, Germany and America and visited customers across the globe.
He is a regular speaker at international conferences and delivers lectures on Performance Management at the University of North Carolina and NC State University.
