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Filter: Customer Management
#Title, Company, Media, FormatPresented
1. The Things That Matter Most: The Hottest Trends and Biggest Issues for Hospitality and Gaming Industries
Video l Interview
May 14,
2010
2. Getting in on the Conversation
Video l Interview
Apr 16,
2010
3. Pocket Change: ROI and Metrics of Mobile Marketing
Audio l Seminar
Mar 30,
2010
4. Marketing Analytics
Audio l Seminar
Mar 24,
2010
5. ROI and Metrics of Social Media
Audio l Seminar
Mar 23,
2010
6. A Viking with a Mother’s Heart – Leadership Lessons from Shackleton
waymark solutions l Audio l Seminar
Mar 22,
2010
7. Sustaining a Balance: Green Initiatives for Hospitality and Gaming
Video l Interview
Mar 12,
2010
8. Using Social Media as a Learning and Knowledge-Sharing Tool
Five Star Development, Inc. l Audio l Seminar
Mar 03,
2010
9. CPG Marketing: Building Customer Relationships
Audio l Seminar
Feb 17,
2010
10. Preparing for Recovery
Video l Interview
Feb 12,
2010
11. Retail Recovery: Will 2010 Be a Boom or a Bust?
Video l BetterManagement TODAY
Feb 11,
2010
12. Achieving Better Customer Retention Through Social Marketing
Audio l Seminar
Jan 27,
2010
13. 2010 Outlook & Predictions: IDC's Outlook for 2010
Video l BetterManagement TODAY
Jan 14,
2010
14. Lean Information Technology
Guidon Performance Solutions l Audio l Seminar
Dec 14,
2009
15. Let the Seller Beware: Today's IT Buying Trends
Video l BetterManagement TODAY
Dec 10,
2009
16. Using Lean Six Sigma for Fast Track SG&A Reductions
Guidon Performance Solutions l Audio l Seminar
Dec 10,
2009
17. Loyalty, Rewards and Value: What Do We Want from Our Customers?
Video l Interview
Dec 04,
2009
18. The State Customer Experience Management in Canada - New Global Research Shows Where Canadian Companies Stand
Video l Interview
Nov 23,
2009
19. Right People, Right Jobs, Right Time: The Art and Science of Labor Planning
Video l Interview
Nov 20,
2009
20. ROI-Driven Annual Marketing Planning - Part 3: Setting Performance Metrics & Objectives
Audio l Seminar
Nov 19,
2009
21. How Customers Choose Solution Providers 2009: The Importance of Personalization, Epiphanies and Social Media
Audio l Seminar
Nov 17,
2009
22. Where’s My Data: Designing a Strong Data Quality and Data Integration Strategy
Video l Interview
Nov 13,
2009
23. View From The Top: How to Talk About KPIs With C-level Executives
Audio l Seminar
Nov 13,
2009
24. PBLS Wrap Up:Conclusions from Las Vegas
Video l BetterManagement TODAY
Nov 12,
2009
25. Find Your Nerve
Audio l Seminar
Nov 02,
2009
26. Converting Customer Loyalty Into Higher Profits
Audio l Seminar
Oct 28,
2009
27. Wednesday Live Report from The 2009 Premier Business Leadership Conference in Las Vegas
Video l Interview
Oct 28,
2009
28. Has Consumer Demand for Sustainability Really Reached the Tipping Point? Finding the Green in Green
Researcher, Consultant, and Public Speaker l Audio l Seminar
Oct 28,
2009
29. ROI-Driven Annual Marketing Planning - Part 2: Planning Strategies & Allocating Budget
Audio l Seminar
Oct 15,
2009
30. The 360-Degree View of Customer Data
Audio l Seminar
Oct 13,
2009
31. Grounds for Conversation: Learning and Improving
Video l Interview
Oct 13,
2009
32. Customer Cleanup Time with Martha Rogers
Video l BetterManagement TODAY
Oct 08,
2009
33. Grounds for Conversation: Making Sure Your Investment Pans Out
Video l Interview
Sep 22,
2009
34. ROI-Driven Annual Marketing Planning - Part 1: Preparing Insights & Prioritizing Opportunities
Lenskold Group, Inc. l Audio l Seminar
Sep 15,
2009
35. Grounds for Conversation: Measuring and Reporting What Matters Most
Video l Interview
Sep 01,
2009
36. Tips From the Trade: Do More with Less Budget
Video l Interview
Aug 25,
2009
37. Customer Loyalty Program Best Practices
Audio l Seminar
Aug 19,
2009
38. Predictive Keyword Scores to Optimize Online Advertising Campaigns
AnalyticBridge l Audio l Seminar
Aug 19,
2009
39. Implementing Performance Management Methodologies – Pitfalls and Speed-bumps
Video l Interview
Aug 18,
2009
40. Grounds for Conversation: Tracking Your Most Profitable Customers
Video l Interview
Aug 11,
2009
41. Data Management with Teeth: 5 Models for Data Stewardship
Audio l Seminar
Jul 29,
2009
42. How to Optimize Your Call Center Campaign Reports
Genroe l Audio l Seminar
Jul 15,
2009
43. Grounds for Conversation: Optimizing Your Segmenting Strategies
Video l Interview
Jul 14,
2009
44. The Data Asset: How Smart Companies Govern Their Data for Business Success
Video l Interview
Jul 13,
2009
45. Grounds for Conversation: Achieving a Complete Customer View
Video l Interview
Jun 23,
2009
46. Business Analytics: Concours Research Study Highlights
Video l Interview
Jun 18,
2009
47. Improving Customer Relationships by Design
Genroe l Audio l Seminar
Jun 17,
2009
48. Drive More Profitable Growth Strategies Using Customer Intelligence
Lenskold Group, Inc. l Audio l Seminar
Jun 11,
2009
49. Tips From the Trade: Competing on Web Analytics
Video l Interview
Jun 03,
2009
50. The New Imperative in Today’s Economy: 8 Critical Brand DNA Questions to Answer
Audio l Seminar
Jun 02,
2009
51. Grounds for Conversation: Knowing Your Customers' Next Step
Video l Interview
Jun 02,
2009
52. Innovating in Times of Trouble and Plenty
LIF Group l Audio l Seminar
May 28,
2009
53. Drive More Profitable Customer Strategies Using Customer Intelligence
Lenskold Group, Inc. l Audio l Seminar
May 21,
2009
54. Four Critical Phases to an Internally-Aligned, Values-Based Organization That Thrives in Any Economic Environment
Audio l Seminar
May 19,
2009
55. Optimizing Resource Allocation to Appropriate Customers by Customer Value
Genroe l Audio l Seminar
May 13,
2009
56. Grounds for Conversation: Making Customer Data Work for You
Video l Interview
May 12,
2009
57. Thursday Live Report from The Premier Business Leadership Conference - London 2009
Video l Interview
May 07,
2009
58. Executive Viewpoint: Innovation – The Currency of Competition: The Premier Business Leadership Series
Video l Interview
May 06,
2009
59. Wednesday Live Report from The Premier Business Leadership Conference - London 2009
Video l Interview
May 06,
2009
60. Drive More Profitable Targeting Using Customer Intelligence
Lenskold Group, Inc. l Audio l Seminar
Apr 30,
2009
61. Tips From the Trade: How to Execute Campaigns that Deliver ROI
Video l Interview
Apr 28,
2009
62. Measured Thoughts: Sirius | XM Satellite Radio
Video l Measured Thoughts
Apr 24,
2009
63. Putting Predictive Analytics to Work
Audio l Seminar
Apr 16,
2009
64. Optimizing Product Bundling to Retain Customers & Improve Their Customer Value
Genroe l Audio l Seminar
Apr 08,
2009
65. Stop Spinning Your Wheels and Wasting Resources (and Time)! Strategic Focus, Innovation and Prioritization are Critical for Success
Whole-Brain Brand Expansion l Audio l Seminar
Apr 07,
2009
66. Tuesday Live Report from SAS Global Forum 2009
Video l Interview
Mar 24,
2009
67. Monday Live Report from SAS Global Forum 2009
Video l Interview
Mar 23,
2009
68. Measured Thoughts: Newell Rubbermaid
Video l Measured Thoughts
Mar 02,
2009
69. Using Strategic Communication to Win in Tough Times
Audio l Seminar
Feb 18,
2009
70. Retail Industry Focus: What's in Store for 2009
Video l BetterManagement TODAY
Feb 12,
2009
71. The Essential Company Checklist for Improving Customer Retention in Troubled Times
Genroe l Audio l Seminar
Feb 11,
2009
72. Radical Times Require Radical Action: Where to Focus (Part 2)
Video l Interview
Jan 14,
2009
73. BOOM!: Risk More, Gain More / Conclusion
Video l Interview
Jan 13,
2009
74. Editors Roundtable: 2009 Business Forecast
Video l BetterManagement TODAY
Jan 08,
2009
75. Marketing Measurement Today: Symantec
Audio l Seminar
Jan 08,
2009
76. Radical Times Require Radical Action: The Wake-Up Call (Part 1)
Video l Interview
Jan 07,
2009
77. Loyalty R-Squared: Relationships and Rewards
Audio l Seminar
Dec 03,
2008
78. Measured Thoughts: Kodak
Video l Measured Thoughts
Dec 01,
2008
79. The CIO Leadership Survey: New Role for CIOs?
Video l BetterManagement TODAY
Nov 13,
2008
80. Multi-Channel Mayhem: Tapping the Customer Experience for Competitive Advantage
Video l Interview
Nov 12,
2008
81. Marketing Measurement Today: 10 Ways to Improve Marketing Measurement in the Coming Year
MarketingNPV l Audio l Seminar
Nov 11,
2008
82. Special Edition: Live from PBLS in Las Vegas
Video l BetterManagement TODAY
Oct 30,
2008
83. Wednesday Live Report from The 2008 Premier Business Leadership Conference in Las Vegas
Video l Interview
Oct 29,
2008
84. 7 Steps to Manage and Deliver Highly Effective, Highly Efficient, and High-ROI Marketing
President, Lenskold Group, Inc. l Audio l Seminar
Oct 22,
2008
85. Marketing Measurement Today: Selecting your Key Marketing Metrics
MarketingNPV l Audio l Seminar
Oct 14,
2008
86. Web 2.0: How it Impacts Customer Relationships
Video l BetterManagement TODAY
Oct 09,
2008
87. Measured Thoughts: Estée Lauder Companies
Video l Measured Thoughts
Oct 09,
2008
88. Software as a Service: What It Means to You
Video l BetterManagement TODAY
Sep 11,
2008
89. Marketing Measurement Today: Technologies for Marketing Dashboards
MarketingNPV l Audio l Seminar
Sep 09,
2008
90. Mastering the Four Essential Elements of Conversational Marketing: Listen, Relate, Create, Aggregate
Video l Interview
Aug 06,
2008
91. Turning the Corner with Smart Service Chains
Video l Interview
Aug 05,
2008
92. Beyond the Customer Custody Challenge: How to End Internal Marketing Conflict and Put the Customer Experience First
Audio l Seminar
Jul 30,
2008
93. Enterprise Risk Aspects of Performance Management
Video l BetterManagement TODAY
Jul 10,
2008
94. Marketing Measurement Today: 5 Ways to Improve the Quality of your Forecasts
MarketingNPV l Audio l Seminar
Jul 08,
2008
95. What are the Obstacles Slowing the Adoption Rate of Performance Management Methodologies in Government?
Audio l Seminar
Jun 27,
2008
96. Inside the Wharton Think Tank
Video l BetterManagement TODAY
Jun 12,
2008
97. Marketing Measurement Today: Marketing Resource Allocation – How Much Budget Should you Ask For?
MarketingNPV l Audio l Seminar
Jun 10,
2008
98. Measured Thoughts: Kimberly-Clark
Video l Measured Thoughts
May 28,
2008
99. Confessions from a Performance Management Road Warrior
SAS l Audio l Seminar
May 23,
2008
100. Stop Guessing – Start Knowing: Strategies to Optimize Your Marketing Campaigns Today
Video l Interview
May 21,
2008
101. Marketing Measurement Today: Bridging Short- and Long-Term Paybacks in Marketing Measurement
MarketingNPV l Audio l Seminar
May 13,
2008
102. The Economy: Where Are We & What's Next?
Video l BetterManagement TODAY
May 08,
2008
103. Customer Loyalty: Satisfaction Doesn't Cut It
OQL Solutions l Audio l Seminar
Apr 30,
2008
104. Wednesday Live Report from The Premier Business Leadership Conference in London
Video l Interview
Apr 30,
2008
105. Tuesday Live Report from The Premier Business Leadership Conference in London
Video l Interview
Apr 29,
2008
106. Inside the Mind of the Retail CEO
Video l Interview
Apr 22,
2008
107. The Power of Spatially-Enabled Master Address Data Management
GeoAnalytics l Audio l Seminar
Apr 17,
2008
108. Positive Engagement … or You Can’t Engineer a Relationship
Audio l Seminar
Apr 10,
2008
109. Partnering with the CIO
Video l Interview
Apr 08,
2008
110. Marketing Measurement Today: What to Cut? How to Pick Your Spots When the Budget Axe Looms
MarketingNPV l Audio l Seminar
Apr 08,
2008
111. Special Edition: Live from SAS Global Forum 2008
Video l BetterManagement TODAY
Mar 19,
2008
112. Tuesday Live Report from SAS Global Forum 2008
Video l Interview
Mar 18,
2008
113. Marketing Measurement Today: Improving the Payback on your Portfolio of Marketing Initiatives
MarketingNPV l Audio l Seminar
Mar 11,
2008
114. Mobile Marketing: Hype or Marketing’s Next Frontier
Audio l Seminar
Mar 04,
2008
115. Not Just Loyalty, Engagement
Carlson Marketing l Audio l Seminar
Feb 26,
2008
116. Measured Thoughts: McNeil Consumer Healthcare
Video l Measured Thoughts
Feb 23,
2008
117. Measured Thoughts: Diageo
Video l Measured Thoughts
Feb 15,
2008
118. Retail Trends: Post-NRF Reflections
Video l BetterManagement TODAY
Feb 14,
2008
119. Performance Management 2.0: Why So Slow to be Adopted? (Part 2 of 2)
Audio l Seminar
Feb 12,
2008
120. Marketing Measurement Today: Emerging Marketing Metrics
MarketingNPV l Audio l Seminar
Feb 12,
2008
121. Do the Right Thing: How Dedicated Employees Create Loyal Customers and Large Profits - An Author Interview with James Parker
Former CEO and Vice Chairman of the Board of Southwest Airlines l Audio l Seminar
Feb 05,
2008
122. Measured Thoughts: Vanguard Group
Video l Measured Thoughts
Jan 15,
2008
123. Marketing Measurement Today: What’s Holding you Back? A Guide to Overcoming the Obstacles to Effective Marketing Management
MarketingNPV l Audio l Seminar
Jan 15,
2008
124. Rules to Break & Laws to Follow
Peppers and Rogers Group l Video l Interview
Jan 11,
2008
125. 2008 Business Forecast
Video l BetterManagement TODAY
Jan 10,
2008
126. Martha Rogers - Meet Your New CEO: Your Customers
Video l BetterManagement TODAY
Dec 13,
2007
127. Marketing Measurement Today: B2B Marketing Measurement Solutions
MarketingNPV l Audio l Seminar
Dec 11,
2007
128. Measured Thoughts: GE
Video l Measured Thoughts
Nov 15,
2007
129. Marketing Measurement Today: How to Create a Simple but Effective Brand Scorecard
MarketingNPV l Audio l Seminar
Nov 13,
2007
130. Marketing Measurement Today: Moving Beyond the Marketing Mix Model
MarketingNPV l Audio l Seminar
Oct 16,
2007
131. Super Crunchers: Why Thinking-By-Numbers is the New Way to be Smart
Author of Super Crunchers l Audio l Seminar
Oct 15,
2007
132. Master Data Management Essentials: Organize and Optimize Customer Data to Find Hidden Opportunities
Video l Interview
Sep 25,
2007
133. Marketing Measurement Today: 10 Things to Teach Your CFO About Measuring Marketing Effectiveness
MarketingNPV l Audio l Seminar
Sep 18,
2007
134. Competing on Analytics in Communications: A Framework for Profitable Customer Experience Management
Video l Interview
Sep 18,
2007
135. Marketing Performance Management: The Key to Accountability with David Reibstein of the Wharton School
Video l Interview
Aug 15,
2007
136. The Business of Web 2.0
Video l BetterManagement TODAY
Aug 09,
2007
137. Spatial Intelligence: Location Matters
GeoAnalytics l Audio l Seminar
Aug 09,
2007
138. Drilling for Diamonds - Customers that Count, Customers that Cost!
Audio l Seminar
Jul 30,
2007
139. Crack the Customer Value Code: Secure Customers and Profits for Life featuring Martha Rogers
Peppers and Rogers Group, Wachovia Bank, and SAS l Video l Interview
Jul 27,
2007
140. Software as a Service: What you Need to Know
Video l BetterManagement TODAY
Jul 12,
2007
141. Social Media and CRM 2.0: Communications in the Era of the Social Customer
BPT Partners l Audio l Seminar
Jun 26,
2007
142. CRM Catches the SaaS Wave
Audio l Seminar
Jun 19,
2007
143. Benjamin Studios Exceeds Customer Expectations by Capitalizing on Customer Feedback
Audio l Seminar
Jun 12,
2007
144. Wednesday Live Report from SAS Forum 2007 Stockholm
Video l Interview
May 23,
2007
145. Tuesday Live Report from SAS Forum 2007 Stockholm
Video l Interview
May 22,
2007
146. Competing On Analytics: The New Science of Winning
Video l Interview
Apr 24,
2007
147. Are the CMO and CFO Marching in the Same Strategic Direction?
Audio l Seminar
Mar 22,
2007
148. Return on Customer
Video l BetterManagement TODAY
Feb 08,
2007
149. 2007 Business Forecast
Video l BetterManagement TODAY
Jan 11,
2007
150. Europe, Middle East, Africa l Customer Intelligence in Retail: No Loyalty Card? No Problem.
Ipsos MORI l Audio l Seminar
Dec 05,
2006
151. Removing the Confusion about Performance Management with Straight Talk
SAS l Audio l Seminar
Nov 16,
2006
152. Getting to Know You Again
Video l BetterManagement TODAY
Nov 09,
2006
153. Leveraging Customer Lifetime Value to Increase ROMI
Audio l Seminar
Oct 25,
2006
154. Mining Deeper: Best Practices for Calculating and Reporting Customer Profitability
Audio l Seminar
Sep 21,
2006
155. Using Analytics to Uncover the Cause vs. Treating the Symptoms
Audio l Seminar
Aug 02,
2006
156. Building Blocks to Evolving Your Analytic Practice
Audio l Seminar
Jun 21,
2006
157. The 5 Key Steps to Integrating Customer Purchasing Behavior With Effective Store Design
Little Diversified Architectural Consulting l Audio l Seminar
May 31,
2006
158. Why Your Customer’s Experience Holds the Key to Your Company’s Future: How to Tap into and Manage this Most Valuable Resource
Quaero l Audio l Seminar
May 25,
2006
159. Don't Just Compete...Win! - New Research and Best Practices for Differentiating Your Loyalty Program
Carlson Marketing, GfK NOP, Peppers & Rogers l Audio l Seminar
May 24,
2006
160. Driver or Passenger?: How Successful Marketers Navigate the Customer Experience
Quaero l Audio l Seminar
May 11,
2006
161. Metrics, Marketing and Moments of Truth
Quaero l Audio l Seminar
Apr 27,
2006
162. Europe, Middle East, Africa l Profiting From Promotions Analysis
Ipsos Novaction & Vantis l Audio l Seminar
Apr 19,
2006
163. Europe, Middle East, Africa l CRM: From Strategy to Implementation – How to Maximize its Potential!
Cranfield School of Management l Audio l Seminar
Mar 16,
2006
164. Building the Marketing-Ready Enterprise
SAS l Audio l Seminar
Mar 09,
2006
165. How AML Systems Can Help Curb Fraud and Add Value for Banking Customers
Unisys l Audio l Seminar
Feb 02,
2006
166. Europe, Middle East, Africa l Maximizing Your "Return on Customer"
Peppers & Rogers Group l Video l Interview
Nov 16,
2005
167. Europe, Middle East, Africa l The Customer Value Dimension
Nestec SA, Nestlé l Video l Interview
Nov 16,
2005
168. Europe, Middle East, Africa l Performance Management in the Customer Centric Enterprise
SAS l Video l Interview
Nov 16,
2005
169. High Performance Marketing
Quaero l Audio l Seminar
Nov 10,
2005
170. Europe, Middle East, Africa l Aligning Your Strategy to the Customer Value Proposition
The Balanced Scorecard Collaborative l Video l Interview
Nov 10,
2005
171. Europe, Middle East, Africa l Business Intelligence: Critical Capability to Become a Knowledge-Driven Client-Centric Organization
Morgan Stanley l Video l Interview
Nov 10,
2005
172. Getting It Right: Turning Customer Value into Competitive Advantage in Retail Banking
Video l Interview
Oct 11,
2005
173. Europe, Middle East, Africa l Forecasting: Is Your Business Under The Weather?
Ipsos UK l Audio l Seminar
Sep 22,
2005
174. Mining with ABM: Searching for Customer Profitability Gold
Arkonas l Audio l Seminar
Sep 20,
2005
175. Europe, Middle East, Africa l From Consumer Goods to Financial Services: Why You Must Model the Marketing Mix
Ipsos UK l Audio l Seminar
Sep 14,
2005
176. Europe, Middle East, Africa l Media: How Do You Measure Sales Effectiveness?
Ipsos UK l Audio l Seminar
Sep 06,
2005
177. Europe, Middle East, Africa l Building Customer Trust and Company Profits at the Same Time
Peppers and Rogers Group l Audio l Seminar
Aug 23,
2005
178. Telco Churn Management: The WAR Framework for Balanced Marketing Optimization
XiT l Audio l Seminar
Aug 11,
2005
179. Europe, Middle East, Africa l SAS Forum International 2005 Interviews: Day 2
Video l Interview
Jun 23,
2005
180. Europe, Middle East, Africa l SAS Forum International 2005 Interviews: Day 1
Video l Interview
Jun 22,
2005
181. The Changing Business Environment for Retailing
Deloitte l Video l Interview
Apr 29,
2005
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