| Archived Webcasts
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| Filter: | Customer Management
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| # | Title, Company, Media, Format | Presented |
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| 1.
| The Things That Matter Most: The Hottest Trends and Biggest Issues for Hospitality and Gaming IndustriesVideoInterview | May 14, 2010 |
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| 2.
| Getting in on the ConversationVideoInterview | Apr 16, 2010 |
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| 3.
| Pocket Change: ROI and Metrics of Mobile MarketingAudioSeminar | Mar 30, 2010 |
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| 4.
| Marketing AnalyticsAudioSeminar | Mar 24, 2010 |
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| 5.
| ROI and Metrics of Social MediaAudioSeminar | Mar 23, 2010 |
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| 6.
| A Viking with a Mother’s Heart – Leadership Lessons from Shackletonwaymark solutionsAudioSeminar | Mar 22, 2010 |
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| 7.
| Sustaining a Balance: Green Initiatives for Hospitality and GamingVideoInterview | Mar 12, 2010 |
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| 8.
| Using Social Media as a Learning and Knowledge-Sharing ToolFive Star Development, Inc.AudioSeminar | Mar 03, 2010 |
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| 9.
| CPG Marketing: Building Customer RelationshipsAudioSeminar | Feb 17, 2010 |
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| 10.
| Preparing for RecoveryVideoInterview | Feb 12, 2010 |
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| 11.
| Retail Recovery: Will 2010 Be a Boom or a Bust?VideoBetterManagement TODAY | Feb 11, 2010 |
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| 12.
| Achieving Better Customer Retention Through Social MarketingAudioSeminar | Jan 27, 2010 |
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| 13.
| 2010 Outlook & Predictions: IDC's Outlook for 2010VideoBetterManagement TODAY | Jan 14, 2010 |
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| 14.
| Lean Information TechnologyGuidon Performance SolutionsAudioSeminar | Dec 14, 2009 |
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| 15.
| Let the Seller Beware: Today's IT Buying TrendsVideoBetterManagement TODAY | Dec 10, 2009 |
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| 16.
| Using Lean Six Sigma for Fast Track SG&A ReductionsGuidon Performance SolutionsAudioSeminar | Dec 10, 2009 |
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| 17.
| Loyalty, Rewards and Value: What Do We Want from Our Customers?VideoInterview | Dec 04, 2009 |
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| 18.
| The State Customer Experience Management in Canada - New Global Research Shows Where Canadian Companies StandVideoInterview | Nov 23, 2009 |
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| 19.
| Right People, Right Jobs, Right Time: The Art and Science of Labor PlanningVideoInterview | Nov 20, 2009 |
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| 20.
| ROI-Driven Annual Marketing Planning - Part 3: Setting Performance Metrics & ObjectivesAudioSeminar | Nov 19, 2009 |
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| 21.
| How Customers Choose Solution Providers 2009: The Importance of Personalization, Epiphanies and Social MediaAudioSeminar | Nov 17, 2009 |
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| 22.
| Where’s My Data: Designing a Strong Data Quality and Data Integration StrategyVideoInterview | Nov 13, 2009 |
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| 23.
| View From The Top: How to Talk About KPIs With C-level ExecutivesAudioSeminar | Nov 13, 2009 |
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| 24.
| PBLS Wrap Up:Conclusions from Las VegasVideoBetterManagement TODAY | Nov 12, 2009 |
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| 25.
| Find Your NerveAudioSeminar | Nov 02, 2009 |
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| 26.
| Converting Customer Loyalty Into Higher ProfitsAudioSeminar | Oct 28, 2009 |
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| 27.
| Wednesday Live Report from The 2009 Premier Business Leadership Conference in Las VegasVideoInterview | Oct 28, 2009 |
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| 28.
| Has Consumer Demand for Sustainability Really Reached the Tipping Point? Finding the Green in GreenResearcher, Consultant, and Public SpeakerAudioSeminar | Oct 28, 2009 |
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| 29.
| ROI-Driven Annual Marketing Planning - Part 2: Planning Strategies & Allocating BudgetAudioSeminar | Oct 15, 2009 |
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| 30.
| The 360-Degree View of Customer DataAudioSeminar | Oct 13, 2009 |
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| 31.
| Grounds for Conversation: Learning and ImprovingVideoInterview | Oct 13, 2009 |
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| 32.
| Customer Cleanup Time with Martha RogersVideoBetterManagement TODAY | Oct 08, 2009 |
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| 33.
| Grounds for Conversation: Making Sure Your Investment Pans OutVideoInterview | Sep 22, 2009 |
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| 34.
| ROI-Driven Annual Marketing Planning - Part 1: Preparing Insights & Prioritizing OpportunitiesLenskold Group, Inc.AudioSeminar | Sep 15, 2009 |
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| 35.
| Grounds for Conversation: Measuring and Reporting What Matters MostVideoInterview | Sep 01, 2009 |
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| 36.
| Tips From the Trade: Do More with Less BudgetVideoInterview | Aug 25, 2009 |
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| 37.
| Customer Loyalty Program Best PracticesAudioSeminar | Aug 19, 2009 |
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| 38.
| Predictive Keyword Scores to Optimize Online Advertising CampaignsAnalyticBridgeAudioSeminar | Aug 19, 2009 |
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| 39.
| Implementing Performance Management Methodologies – Pitfalls and Speed-bumpsVideoInterview | Aug 18, 2009 |
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| 40.
| Grounds for Conversation: Tracking Your Most Profitable CustomersVideoInterview | Aug 11, 2009 |
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| 41.
| Data Management with Teeth: 5 Models for Data StewardshipAudioSeminar | Jul 29, 2009 |
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| 42.
| How to Optimize Your Call Center Campaign ReportsGenroeAudioSeminar | Jul 15, 2009 |
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| 43.
| Grounds for Conversation: Optimizing Your Segmenting StrategiesVideoInterview | Jul 14, 2009 |
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| 44.
| The Data Asset: How Smart Companies Govern Their Data for Business SuccessVideoInterview | Jul 13, 2009 |
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| 45.
| Grounds for Conversation: Achieving a Complete Customer ViewVideoInterview | Jun 23, 2009 |
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| 46.
| Business Analytics: Concours Research Study HighlightsVideoInterview | Jun 18, 2009 |
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| 47.
| Improving Customer Relationships by DesignGenroeAudioSeminar | Jun 17, 2009 |
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| 48.
| Drive More Profitable Growth Strategies Using Customer IntelligenceLenskold Group, Inc.AudioSeminar | Jun 11, 2009 |
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| 49.
| Tips From the Trade: Competing on Web AnalyticsVideoInterview | Jun 03, 2009 |
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| 50.
| The New Imperative in Today’s Economy: 8 Critical Brand DNA Questions to AnswerAudioSeminar | Jun 02, 2009 |
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| 51.
| Grounds for Conversation: Knowing Your Customers' Next StepVideoInterview | Jun 02, 2009 |
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| 52.
| Innovating in Times of Trouble and PlentyLIF GroupAudioSeminar | May 28, 2009 |
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| 53.
| Drive More Profitable Customer Strategies Using Customer IntelligenceLenskold Group, Inc.AudioSeminar | May 21, 2009 |
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| 54.
| Four Critical Phases to an Internally-Aligned, Values-Based Organization That Thrives in Any Economic EnvironmentAudioSeminar | May 19, 2009 |
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| 55.
| Optimizing Resource Allocation to Appropriate Customers by Customer ValueGenroeAudioSeminar | May 13, 2009 |
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| 56.
| Grounds for Conversation: Making Customer Data Work for YouVideoInterview | May 12, 2009 |
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| 57.
| Thursday Live Report from The Premier Business Leadership Conference - London 2009VideoInterview | May 07, 2009 |
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| 58.
| Executive Viewpoint: Innovation – The Currency of Competition: The Premier Business Leadership SeriesVideoInterview | May 06, 2009 |
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| 59.
| Wednesday Live Report from The Premier Business Leadership Conference - London 2009VideoInterview | May 06, 2009 |
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| 60.
| Drive More Profitable Targeting Using Customer IntelligenceLenskold Group, Inc.AudioSeminar | Apr 30, 2009 |
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| 61.
| Tips From the Trade: How to Execute Campaigns that Deliver ROIVideoInterview | Apr 28, 2009 |
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| 62.
| Measured Thoughts: Sirius | XM Satellite RadioVideoMeasured Thoughts | Apr 24, 2009 |
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| 63.
| Putting Predictive Analytics to WorkAudioSeminar | Apr 16, 2009 |
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| 64.
| Optimizing Product Bundling to Retain Customers & Improve Their Customer ValueGenroeAudioSeminar | Apr 08, 2009 |
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| 65.
| Stop Spinning Your Wheels and Wasting Resources (and Time)! Strategic Focus, Innovation and Prioritization are Critical for SuccessWhole-Brain Brand ExpansionAudioSeminar | Apr 07, 2009 |
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| 66.
| Tuesday Live Report from SAS Global Forum 2009VideoInterview | Mar 24, 2009 |
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| 67.
| Monday Live Report from SAS Global Forum 2009VideoInterview | Mar 23, 2009 |
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| 68.
| Measured Thoughts: Newell RubbermaidVideoMeasured Thoughts | Mar 02, 2009 |
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| 69.
| Using Strategic Communication to Win in Tough TimesAudioSeminar | Feb 18, 2009 |
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| 70.
| Retail Industry Focus: What's in Store for 2009VideoBetterManagement TODAY | Feb 12, 2009 |
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| 71.
| The Essential Company Checklist for Improving Customer Retention in Troubled TimesGenroeAudioSeminar | Feb 11, 2009 |
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| 72.
| Radical Times Require Radical Action: Where to Focus (Part 2)VideoInterview | Jan 14, 2009 |
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| 73.
| BOOM!: Risk More, Gain More / ConclusionVideoInterview | Jan 13, 2009 |
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| 74.
| Editors Roundtable: 2009 Business ForecastVideoBetterManagement TODAY | Jan 08, 2009 |
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| 75.
| Marketing Measurement Today: SymantecAudioSeminar | Jan 08, 2009 |
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| 76.
| Radical Times Require Radical Action: The Wake-Up Call (Part 1)VideoInterview | Jan 07, 2009 |
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| 77.
| Loyalty R-Squared: Relationships and RewardsAudioSeminar | Dec 03, 2008 |
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| 78.
| Measured Thoughts: KodakVideoMeasured Thoughts | Dec 01, 2008 |
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| 79.
| The CIO Leadership Survey: New Role for CIOs?VideoBetterManagement TODAY | Nov 13, 2008 |
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| 80.
| Multi-Channel Mayhem: Tapping the Customer Experience for Competitive AdvantageVideoInterview | Nov 12, 2008 |
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| 81.
| Marketing Measurement Today: 10 Ways to Improve Marketing Measurement in the Coming YearMarketingNPVAudioSeminar | Nov 11, 2008 |
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| 82.
| Special Edition: Live from PBLS in Las VegasVideoBetterManagement TODAY | Oct 30, 2008 |
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| 83.
| Wednesday Live Report from The 2008 Premier Business Leadership Conference in Las VegasVideoInterview | Oct 29, 2008 |
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| 84.
| 7 Steps to Manage and Deliver Highly Effective, Highly Efficient, and High-ROI MarketingPresident, Lenskold Group, Inc.AudioSeminar | Oct 22, 2008 |
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| 85.
| Marketing Measurement Today: Selecting your Key Marketing MetricsMarketingNPVAudioSeminar | Oct 14, 2008 |
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| 86.
| Web 2.0: How it Impacts Customer RelationshipsVideoBetterManagement TODAY | Oct 09, 2008 |
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| 87.
| Measured Thoughts: Estée Lauder CompaniesVideoMeasured Thoughts | Oct 09, 2008 |
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| 88.
| Software as a Service: What It Means to YouVideoBetterManagement TODAY | Sep 11, 2008 |
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| 89.
| Marketing Measurement Today: Technologies for Marketing DashboardsMarketingNPVAudioSeminar | Sep 09, 2008 |
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| 90.
| Mastering the Four Essential Elements of Conversational Marketing: Listen, Relate, Create, AggregateVideoInterview | Aug 06, 2008 |
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| 91.
| Turning the Corner with Smart Service ChainsVideoInterview | Aug 05, 2008 |
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| 92.
| Beyond the Customer Custody Challenge: How to End Internal Marketing Conflict and Put the Customer Experience FirstAudioSeminar | Jul 30, 2008 |
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| 93.
| Enterprise Risk Aspects of Performance ManagementVideoBetterManagement TODAY | Jul 10, 2008 |
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| 94.
| Marketing Measurement Today: 5 Ways to Improve the Quality of your ForecastsMarketingNPVAudioSeminar | Jul 08, 2008 |
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| 95.
| What are the Obstacles Slowing the Adoption Rate of Performance Management Methodologies in Government?AudioSeminar | Jun 27, 2008 |
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| 96.
| Inside the Wharton Think TankVideoBetterManagement TODAY | Jun 12, 2008 |
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| 97.
| Marketing Measurement Today: Marketing Resource Allocation – How Much Budget Should you Ask For?MarketingNPVAudioSeminar | Jun 10, 2008 |
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| 98.
| Measured Thoughts: Kimberly-ClarkVideoMeasured Thoughts | May 28, 2008 |
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| 99.
| Confessions from a Performance Management Road WarriorSASAudioSeminar | May 23, 2008 |
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| 100.
| Stop Guessing – Start Knowing: Strategies to Optimize Your Marketing Campaigns TodayVideoInterview | May 21, 2008 |
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| 101.
| Marketing Measurement Today: Bridging Short- and Long-Term Paybacks in Marketing MeasurementMarketingNPVAudioSeminar | May 13, 2008 |
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| 102.
| The Economy: Where Are We & What's Next?VideoBetterManagement TODAY | May 08, 2008 |
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| 103.
| Customer Loyalty: Satisfaction Doesn't Cut ItOQL SolutionsAudioSeminar | Apr 30, 2008 |
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| 104.
| Wednesday Live Report from The Premier Business Leadership Conference in LondonVideoInterview | Apr 30, 2008 |
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| 105.
| Tuesday Live Report from The Premier Business Leadership Conference in LondonVideoInterview | Apr 29, 2008 |
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| 106.
| Inside the Mind of the Retail CEOVideoInterview | Apr 22, 2008 |
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| 107.
| The Power of Spatially-Enabled Master Address Data ManagementGeoAnalyticsAudioSeminar | Apr 17, 2008 |
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| 108.
| Positive Engagement … or You Can’t Engineer a RelationshipAudioSeminar | Apr 10, 2008 |
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| 109.
| Partnering with the CIOVideoInterview | Apr 08, 2008 |
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| 110.
| Marketing Measurement Today: What to Cut? How to Pick Your Spots When the Budget Axe LoomsMarketingNPVAudioSeminar | Apr 08, 2008 |
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| 111.
| Special Edition: Live from SAS Global Forum 2008VideoBetterManagement TODAY | Mar 19, 2008 |
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| 112.
| Tuesday Live Report from SAS Global Forum 2008VideoInterview | Mar 18, 2008 |
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| 113.
| Marketing Measurement Today: Improving the Payback on your Portfolio of Marketing InitiativesMarketingNPVAudioSeminar | Mar 11, 2008 |
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| 114.
| Mobile Marketing: Hype or Marketing’s Next FrontierAudioSeminar | Mar 04, 2008 |
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| 115.
| Not Just Loyalty, EngagementCarlson MarketingAudioSeminar | Feb 26, 2008 |
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| 116.
| Measured Thoughts: McNeil Consumer HealthcareVideoMeasured Thoughts | Feb 23, 2008 |
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| 117.
| Measured Thoughts: DiageoVideoMeasured Thoughts | Feb 15, 2008 |
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| 118.
| Retail Trends: Post-NRF ReflectionsVideoBetterManagement TODAY | Feb 14, 2008 |
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| 119.
| Performance Management 2.0: Why So Slow to be Adopted? (Part 2 of 2)AudioSeminar | Feb 12, 2008 |
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| 120.
| Marketing Measurement Today: Emerging Marketing MetricsMarketingNPVAudioSeminar | Feb 12, 2008 |
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| 121.
| Do the Right Thing: How Dedicated Employees Create Loyal Customers and Large Profits - An Author Interview with James ParkerFormer CEO and Vice Chairman of the Board of Southwest AirlinesAudioSeminar | Feb 05, 2008 |
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| 122.
| Measured Thoughts: Vanguard GroupVideoMeasured Thoughts | Jan 15, 2008 |
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| 123.
| Marketing Measurement Today: What’s Holding you Back? A Guide to Overcoming the Obstacles to Effective Marketing ManagementMarketingNPVAudioSeminar | Jan 15, 2008 |
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| 124.
| Rules to Break & Laws to FollowPeppers and Rogers GroupVideoInterview | Jan 11, 2008 |
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| 125.
| 2008 Business ForecastVideoBetterManagement TODAY | Jan 10, 2008 |
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| 126.
| Martha Rogers - Meet Your New CEO: Your CustomersVideoBetterManagement TODAY | Dec 13, 2007 |
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| 127.
| Marketing Measurement Today: B2B Marketing Measurement SolutionsMarketingNPVAudioSeminar | Dec 11, 2007 |
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| 128.
| Measured Thoughts: GEVideoMeasured Thoughts | Nov 15, 2007 |
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| 129.
| Marketing Measurement Today: How to Create a Simple but Effective Brand ScorecardMarketingNPVAudioSeminar | Nov 13, 2007 |
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| 130.
| Marketing Measurement Today: Moving Beyond the Marketing Mix ModelMarketingNPVAudioSeminar | Oct 16, 2007 |
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| 131.
| Super Crunchers: Why Thinking-By-Numbers is the New Way to be SmartAuthor of Super CrunchersAudioSeminar | Oct 15, 2007 |
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| 132.
| Master Data Management Essentials: Organize and Optimize Customer Data to Find Hidden OpportunitiesVideoInterview | Sep 25, 2007 |
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| 133.
| Marketing Measurement Today: 10 Things to Teach Your CFO About Measuring Marketing EffectivenessMarketingNPVAudioSeminar | Sep 18, 2007 |
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| 134.
| Competing on Analytics in Communications: A Framework for Profitable Customer Experience ManagementVideoInterview | Sep 18, 2007 |
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| 135.
| Marketing Performance Management: The Key to Accountability with David Reibstein of the Wharton SchoolVideoInterview | Aug 15, 2007 |
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| 136.
| The Business of Web 2.0VideoBetterManagement TODAY | Aug 09, 2007 |
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| 137.
| Spatial Intelligence: Location MattersGeoAnalyticsAudioSeminar | Aug 09, 2007 |
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| 138.
| Drilling for Diamonds - Customers that Count, Customers that Cost!AudioSeminar | Jul 30, 2007 |
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| 139.
| Crack the Customer Value Code: Secure Customers and Profits for Life featuring Martha RogersPeppers and Rogers Group, Wachovia Bank, and SASVideoInterview | Jul 27, 2007 |
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| 140.
| Software as a Service: What you Need to KnowVideoBetterManagement TODAY | Jul 12, 2007 |
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| 141.
| Social Media and CRM 2.0: Communications in the Era of the Social CustomerBPT PartnersAudioSeminar | Jun 26, 2007 |
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| 142.
| CRM Catches the SaaS WaveAudioSeminar | Jun 19, 2007 |
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| 143.
| Benjamin Studios Exceeds Customer Expectations by Capitalizing on Customer FeedbackAudioSeminar | Jun 12, 2007 |
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| 144.
| Wednesday Live Report from SAS Forum 2007 StockholmVideoInterview | May 23, 2007 |
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| 145.
| Tuesday Live Report from SAS Forum 2007 StockholmVideoInterview | May 22, 2007 |
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| 146.
| Competing On Analytics: The New Science of WinningVideoInterview | Apr 24, 2007 |
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| 147.
| Are the CMO and CFO Marching in the Same Strategic Direction?AudioSeminar | Mar 22, 2007 |
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| 148.
| Return on CustomerVideoBetterManagement TODAY | Feb 08, 2007 |
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| 149.
| 2007 Business ForecastVideoBetterManagement TODAY | Jan 11, 2007 |
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| 150.
| Europe, Middle East, Africa l Customer Intelligence in Retail: No Loyalty Card? No Problem.Ipsos MORIAudioSeminar | Dec 05, 2006 |
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| 151.
| Removing the Confusion about Performance Management with Straight TalkSASAudioSeminar | Nov 16, 2006 |
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| 152.
| Getting to Know You AgainVideoBetterManagement TODAY | Nov 09, 2006 |
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| 153.
| Leveraging Customer Lifetime Value to Increase ROMIAudioSeminar | Oct 25, 2006 |
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| 154.
| Mining Deeper: Best Practices for Calculating and Reporting Customer ProfitabilityAudioSeminar | Sep 21, 2006 |
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| 155.
| Using Analytics to Uncover the Cause vs. Treating the SymptomsAudioSeminar | Aug 02, 2006 |
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| 156.
| Building Blocks to Evolving Your Analytic PracticeAudioSeminar | Jun 21, 2006 |
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| 157.
| The 5 Key Steps to Integrating Customer Purchasing Behavior With Effective Store DesignLittle Diversified Architectural ConsultingAudioSeminar | May 31, 2006 |
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| 158.
| Why Your Customer’s Experience Holds the Key to Your Company’s Future: How to Tap into and Manage this Most Valuable ResourceQuaeroAudioSeminar | May 25, 2006 |
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| 159.
| Don't Just Compete...Win! - New Research and Best Practices for Differentiating Your Loyalty ProgramCarlson Marketing, GfK NOP, Peppers & RogersAudioSeminar | May 24, 2006 |
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| 160.
| Driver or Passenger?: How Successful Marketers Navigate the Customer ExperienceQuaeroAudioSeminar | May 11, 2006 |
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| 161.
| Metrics, Marketing and Moments of TruthQuaeroAudioSeminar | Apr 27, 2006 |
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| 162.
| Europe, Middle East, Africa l Profiting From Promotions AnalysisIpsos Novaction & VantisAudioSeminar | Apr 19, 2006 |
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| 163.
| Europe, Middle East, Africa l CRM: From Strategy to Implementation – How to Maximize its Potential!Cranfield School of ManagementAudioSeminar | Mar 16, 2006 |
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| 164.
| Building the Marketing-Ready EnterpriseSASAudioSeminar | Mar 09, 2006 |
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| 165.
| How AML Systems Can Help Curb Fraud and Add Value for Banking CustomersUnisysAudioSeminar | Feb 02, 2006 |
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| 166.
| Europe, Middle East, Africa l Maximizing Your "Return on Customer"Peppers & Rogers GroupVideoInterview | Nov 16, 2005 |
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| 167.
| Europe, Middle East, Africa l The Customer Value DimensionNestec SA, NestléVideoInterview | Nov 16, 2005 |
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| 168.
| Europe, Middle East, Africa l Performance Management in the Customer Centric EnterpriseSASVideoInterview | Nov 16, 2005 |
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| 169.
| High Performance MarketingQuaeroAudioSeminar | Nov 10, 2005 |
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| 170.
| Europe, Middle East, Africa l Aligning Your Strategy to the Customer Value PropositionThe Balanced Scorecard CollaborativeVideoInterview | Nov 10, 2005 |
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| 171.
| Europe, Middle East, Africa l Business Intelligence: Critical Capability to Become a Knowledge-Driven Client-Centric OrganizationMorgan StanleyVideoInterview | Nov 10, 2005 |
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| 172.
| Getting It Right: Turning Customer Value into Competitive Advantage in Retail BankingVideoInterview | Oct 11, 2005 |
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| 173.
| Europe, Middle East, Africa l Forecasting: Is Your Business Under The Weather?Ipsos UKAudioSeminar | Sep 22, 2005 |
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| 174.
| Mining with ABM: Searching for Customer Profitability GoldArkonasAudioSeminar | Sep 20, 2005 |
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| 175.
| Europe, Middle East, Africa l From Consumer Goods to Financial Services: Why You Must Model the Marketing MixIpsos UKAudioSeminar | Sep 14, 2005 |
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| 176.
| Europe, Middle East, Africa l Media: How Do You Measure Sales Effectiveness?Ipsos UKAudioSeminar | Sep 06, 2005 |
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| 177.
| Europe, Middle East, Africa l Building Customer Trust and Company Profits at the Same TimePeppers and Rogers GroupAudioSeminar | Aug 23, 2005 |
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| 178.
| Telco Churn Management: The WAR Framework for Balanced Marketing OptimizationXiTAudioSeminar | Aug 11, 2005 |
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| 179.
| Europe, Middle East, Africa l SAS Forum International 2005 Interviews: Day 2VideoInterview | Jun 23, 2005 |
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| 180.
| Europe, Middle East, Africa l SAS Forum International 2005 Interviews: Day 1VideoInterview | Jun 22, 2005 |
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| 181.
| The Changing Business Environment for RetailingDeloitteVideoInterview | Apr 29, 2005 |